UK Beer Sales Stabilising

Thu, 29 Oct 2009

New figures from the British Beer and Pub Association (BBPA) have revealed an improvement in beer sales during the third quarter of 2009. Although sales fell by 0.8 per cent compared to the same quarter in 2008, it is a much lesser decline that had been seen in the first and second quarters of 2009, when beer sales fell by 8 per cent and 5 per cent respectively.

Supermarkets enjoyed a 4.4 per cent increase in the sale of beers, though licensed premises suffered a 4.7 per cent decrease during the third quarter. Although far from pleasing, the BBPA commented that the decrease in the on-trade is the second lowest rate of decline since the first quarter of 2007.

Worryingly, 52 pubs are closing each week in the UK as a result of lower beer sales, while the government’s plans to increase VAT on beer would see another six pence added to the price of a pub pint from January 2010 and put further strain on the pub industry. A similar tax increase has been mooted on a number of drinks that contain alcohol, including ciders and wines .
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