When Asahi Super Dry was introduced it brought an entirely new genre of beer to Japan, then to the world.
Historically Japanese beers were bitter and didn’t pair well with food. After significant research Asahi recognised this wasn’t what their consumers demanded and in 1987 Asahi Super Dry was born.
They brewed a beer to deliver a dry, crisp taste and quick, clean finish. A taste that not only quenches your thirst, but your curiosity.
This distinctive dry taste is known as Karakuchi 辛口 (dry). A beer that would become Japan’s No.1 beer.
Discover the Karakuchi taste of Asahi Super Dry for yourself.
TASTE Inspired by sake brewing techniques, Asahi Super Dry is dry, and crisp with a quick, clean finish. We call our signature taste, ‘Karakuchi’
PAIRING Asahi Super Dry is smooth, clean and crisp in taste making it perfect to pair with a wide variety of foods. Examples of food styles include: Light and flavoursome dishes such as sushi, seafood and salads. Rich and spicy foods such as Japanese food, especially snacks and starters, as well as cured meats and curries. Sweet and citrus such as citrusy desserts, cheesecake and creme brulee
STORAGE Store in the fridge between 3 – 5 degrees centigrade. Serve chilled, pour into a clean glass at a 45 degree angle, ensure a 2cm head forms on top of the beer
AUTHENTIC JAPANESE RECIPE – Asahi Super Dry is brewed with precision to the highest quality standards under the supervision of Japanese master brewers to our original 1987 authentic recipe
PROGRESSIVE BREWING – We’re constantly innovating at our brewery to improve production technology and quality management – This commitment to progressive brewing will help us share Asahi Super Dry with the whole world